One day, Jay saw a banner hanging in front of her favourite cassette outlet in Alamanda which reads "BIG SALE! LATEST TOO PHAT'S ALBUM is up for GRAB WITH 50% Discount! LIMITED STOCK! HURRY HURRY! After reading it, Jay immediately jumped in the outlet and said she wanted that album at the said discount price. But to her disappointment, the shop owner said that the cassette is now sold at normal price. Can Jay sue the company for breach of contract? Discuss according to contracts ACT 1950 and relevant decided cases.
Answer:
In this case, the banner which hang in the shop is merely an invitation to treat the people who
just pass by the shop. If any person who is interested then they will come in and ask the price again.
This is not a legally binding contract yet due to there is not yet an offer and acceptance at the
beginning.
This case is similar to a previous case, Fisher Vs Bell, occurred in court before. The defendant
displayed flip knives in his shop window. During that period, flip knives were counted as a prohibited
items to sell or buy because of the increasing number of robbery cases. So, this defendant, the shop
owner was sued for selling the prohibited item. The defendant said that he was only showing the flip
knives to the public, but not to sell them to any party. He only displayed them to attract people to
see them, but not to buy them. Therefore, He was not offer these item as products for selling, and
even not an acceptance to sell who was interested to buy them. Since there was no offer and acceptance, therefore, this was not a legally
binding contract.Finally, the defendant was not found any guilty and penalties were not given.
In the case, Jay would have an interest to buy the cassettes in lower price as what the banner
said. Yet, the shop owner said that it was a past price and they are selling at a normal price. In this case,
Thebanner was just showed to attract people to come to the shop and ask for the price. But there
is no acceptance from the shop owner's willingness for selling the cassettes in low price to customers.
Therefore, It is similar to the Fisher Vs Bell case, the owner is merely displaying the item to attract customer,
but not yet agree to sell them. Therefore, It is not a legally binding contract, and even not breach of contract.
To make a conclusion, Jay should not sue the company due to the contract between the company and him is
not legally binding.